Make JKTDC profitable: Secy Tourism to officials

Jammu, Jan 11: Commissioner Secretary, Tourism Yasha Mudgal, after taking charge of the department, recently chaired a meeting to review the functioning of J&K Tourism Development Corporation (JKTDC).

Besides Managing Director JKTDC, the meeting was attended by other office bearers of the corporation and senior officers of the Tourism Department here.

The Commissioner Secretary had a holistic overview of the business of the corporation. She inquired about its assets, their upkeep and utilisation in realizing the revenue for JKTDC. She also asked about the staff strength of the corporation and their roles and responsibilities in running the business of the entity successfully.

Describing the tourism business as highly profitable, the Commissioner Secretary asked the officials to explore the ways for optimum utilization of all assets of the corporation to fetch a good revenue and make the business profitable.

Yasha Mudgal directed the officers to hold board meetings regularly to decide the matters of the corporation and carry out its activities smoothly. She asked them to be proactive in realizing all their outstanding besides being competitive in doing business in the market.

Regarding assets of the corporation, the Commissioner Secretary was apprised that it possesses 36 Hotels comprising 780 rooms, 46 restaurants, 14 shops, 5 cafeterias, 199 huts and133 dormitory rooms, conference halls etc. It was also given out that the corporation bears a staff strength of 622 in positions at different designations.

The meeting was further apprised that several achievements have been recorded during 2022-23 including upgradation and renovation of different properties. The corporation has also installed an e-payment system at its 23 units in collaboration with Paytm for ease of customers.

The corporation highlighted several of its issues including major outstandings. They also threw light on its roadmap to realize these amounts and creating an ambience where the corporation is going to be a real for-profit enterprise from the upcoming financial year 2024-25 besides reducing the losses considerably this year either.