Indian exporters on Amazon get ready for bumper holiday shopping season

Jammu, Nov 9: Amazon announced today that Indian exporters on its Amazon Global Selling program are geared to showcase millions of ‘Made in India’ products to customers across the world during the annual Black Friday and Cyber Monday (BFCM) sale events.

A statement said that this year, customers will have more days to shop than last year’s event. Indian exporters have launched over 50,000 new products on Amazon’s global websites for the sale event that starts on November 17 and ends on 27.

It said that Amazon customers globally will be able to discover and enjoy a range of products across categories including home and kitchen, STEM toys, apparel, health and personal care, office products, jewelry, beauty and furniture by exporters across India.

Black Friday and Cyber Monday are significant events marking the beginning of the holiday season globally and customers at this time are looking at items for use at home and for gifting to friends and family, the statement said.