Encash Automotive launches Mahindra XUV 7XO in Srinagar

Srinagar, Jan 9: Encash Automotive Pvt. Ltd., an authorised dealership of Mahindra & Mahindra, on Friday unveiled the latest SUV, the XUV 7XO, at its Srinagar showroom.

The launch event was attended by Javid Ahmad Tenga, President of the Kashmir Chamber of Commerce and Industry, and Parvez Ahmad, Chief Manager (Marketing), Jammu and Kashmir Bank, as chief guests. Senior officials from J&K Bank, State Bank of India, Mahindra Finance, HDFC and Cholamandalam Finance were also present.

Addressing the gathering, Javaid Ahmad Tenga said he was impressed by the features offered in the XUV 7XO and expressed confidence that customers would experience a clear difference once they take a test drive of the vehicle available at the dealership.

Encash Automotive operates four showrooms across Kashmir, with two outlets in Srinagar at Athwajan and Lawaypora, and one each in Anantnag and Pulwama.

Unveiling the vehicle, General Manager (Sales) of Encash Automotive Tanveer Beigh said the XUV 7XO builds on the benchmarks set by the XUV 700, which has attracted more than 300,000 customers since its launch in 2021. He said the new model aims to redefine the high-end SUV segment by offering enhanced sophistication and advanced technology.

The XUV 7XO comes equipped with a coast-to-coast 31.24 cm triple HD screen setup, intelligent ADRENOX system, wireless Android Auto and Apple CarPlay, Alexa built-in with ChatGPT, cruise control, push-button start/stop and over 75 safety features as standard.